Monthly Archives: January 2013

Three Reasons to Use Your Personal Social Media Presence to Promote Your New Blog

When you start a new blog, there can be a lot of pressure to create corresponding social media accounts on every network available. While it’s always a good idea to reserve these names and spaces for future use, it might

Posted in Blogging and SEO, Building a Better Blog

The One Point Checklist for a Meaningful Blog Post

  Writing consistently is hard. Writing consistently interesting content is even harder, especially when you ghost write for other people. But whether you write under your own byline or not, blogging is for readers. Are you giving them what they’re

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Posted in Creating Content, Writing Better Content

The Ins and Outs of Personalized Content (And Why It Means More than Just Being Nice)

More and more companies are beginning to learn about what’s known as “personalized content.” It’s the idea that you provide different content to different people who visit your site or otherwise interact with your business. On the surface, it seems

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Posted in Building a Better Blog, Creating Content